LISA HOPEY
CREATIVE DIRECTION + STRATEGY

ABOUT

b. 1986, HK.

As a Creative Director and designer, I pride myself on having an eclectic design background. I've had the opportunity to work in editorial design, product design, film, digital design, environmental design, retail design, art direction, brand design, brand strategy, design thinking, user research, and most recently, innovation design.



I've now been working professionally for thirteen years, and managing teams of designers and freelancers for the past seven. In that time, I've managed new product launches from ideation to completion, directed photo shoots and campaign strategies, and lead rapid prototyping teams on sprints to quickly prove design concepts, all with the help of my amazing teams and partners at the brands and organizations I have had the opportunity to work with.

I am happiest when I get the opportunity to work on projects that I am passionate about. I love sports, fitness, health, nutrition, sustainability, fashion, animals, women's rights, and outdoor adventures. I enjoy emerging media, art directing campaigns, design research, launching new products, branding, photography, curating stories and learning new ways to solve problems. In my spare time you can find me adventuring outdoors with my wild pug, Rhino, and fiance, Trevor

Clients worked with: Disney, Google, Kate Spade, Li + Fung, Nike Women, Nike Running, Nike Football (NCAA + NFL), Nike Baseball, Olukai, Onkyo, Penn State University, Ryka, Scott Kay Inc., Timberland and W Magazine.

I'm currently looking for a full time Director level job or freelance work, let's connect via email or linkedin

Check out my personal adventures on instagram and my blog