Allbirds Brand Creative
One of the most exciting things about working on a young, small brand, is its continuous creative evolution. From typography to color, to photography, to messaging, the Allbirds' brand has grown a lot over the past three years. Below is a sampling of some of the content we created. Case studies on how we evolved the photography, messaging, and brand book are available upon request.
Team: Creative Direction + Design: Lisa Hopey | Sr. Designer: Audrey Wagner | Jr. Designer: Amanda Knapp | Social Lead: Lucy Litman | Illustration: Toby Morris